Category: Articles

Marketing in an Age of Privacy Apprehension

Transparency is one of the keys to reaching customers who are concerened about privacy issues

5 Best Ways to Generate Insights from Your Data

Effective data storytelling

Matching the Medium and the Message

Make it Straightforward for the Customer

How to Prevent or Remedy Data Siloing

Preventing islands of outdated or incorrect data is an integral part of an efficient data quality

Strategies for Managing your Direct Mail Budget

Making the most of your marketing budget can have a huge impact on your sales

2024 USPS Price Increases (January 2024)

More price increases are imminent, planned for January 2024