The Importance of Direct Mail Marketing
Direct Mail is one of the most effective tools you can use in your marketing efforts
The Guide to Holiday Marketing for Shippers
UsDo you ship products to customers? The holiday season is probably big for you. Prepare now and do it right!
Mail and the Millenial
Millenials are more engaged with direct (snail) mail than most expect.
The Benefits of Using Multi-Channel Marketing
Using more than one channel to deliver your marketing message can multiply your results
2021 Direct Mail Marketing vs. Digital
Direct mail has great response rates, but multi-channel increases rates even more...
How to counter last mile issues
Dealing with the most expensive part of the shipping process
USPS® Unique ZIP Codes™ and Anchor’s Address-Hygiene Products
To understand the role of Unique ZIP codes within the USPS and Anchor's products
Keeping your data clean is important to your business
Make sure your data is clean and accurate before it starts causing problems in your bottom line
2021 United States Postal Service Postal Price Changes
The Postal Service proposed increases to take effect Jan. 24, 2021
Turbulent Seas Require a Steady Ship
Anchor has been steady for 20 years even through rough seas!
Coronavirus COVID-19 Resources--Direct Mail & Business Recovery
Tips & Ideas for getting your business up to speed after COVID-19
Vanity/Prestige City Names in the USPS® Databases and the Anchor Software Products
The concept of a “vanity” or “prestige” city name can be a little confusing, partly because the USPS does not use those terms when describing city information within the USPS databases.