Category: Articles

How Safe Is Your Data?

Keeping your data safe is the first step in using it effectively to communicate with your customers

APIs: The Pros and Cons of Multiple Systems

Application Program Interfaces can help unite and coordinate diverse systems, but there are issues adopters

Marketing in an Age of Privacy Apprehension

Transparency is one of the keys to reaching customers who are concerened about privacy issues

5 Best Ways to Generate Insights from Your Data

Effective data storytelling

Matching the Medium and the Message

Make it Straightforward for the Customer

How to Prevent or Remedy Data Siloing

Preventing islands of outdated or incorrect data is an integral part of an efficient data quality